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Bellefaire JCB Pop-up Store Challenges Shoppers

Bellefaire JCB Pop-up Store Challenges Shoppers

Hidden cameras at a fake pop-up store at Legacy Village shopping complex in Cleveland, Ohio capture customer reactions to messages about homeless teens. In Bellefaire JCB's lastest campaign to raise awareness of youth homelessness, customers have a startling, eye-opening experience.

Read article on cleveland.com

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